Digital is eating retail. This reality has upended traditional business models and led to a growing list of retail bankruptcies. In 2014, the Brickwork team came together excited by an idea with singular promise to save the future of retail: The door to the brick-and-mortar store is now online.
Realizing that 80 percent of retail sales occur in-store but 80 percent of store customers begin their experience online, Brickwork knew the industry needed an entirely new approach to brick-and-mortar retailing. Inspired by this new vision, the team set out to build a software platform for global brands and national retailers to thrive in this new world.
Over just three years, Brickwork has emerged as the leading SaaS platform for brands and retailers like Nike, Saks Fifth Avenue, and Bonobos to leverage their digital strategy to modernize the experience and increase the profitability of their brick-and-mortar business.
Brickwork’s vision is a future for retailers and brands that rises above the current industry reality. Stores must evolve to be centers for immersive experiences, excellent service and local distribution all in one. Capabilities, skills and workflows must evolve; floorplans and footprints must change.
Brickwork is your technology and strategy partner on the journey to evolve your digital and store experiences to become more customer-centric. At Brickwork, we are architecting the retail experience of the future. Come join us.